4 Tips for Building Your Brand on Social Media

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Between shooting selfie videos for LinkedIn, crafting Instagram stories, and replying to Tweets, it’s easy to get overwhelmed building a social media presence. Whether it’s for my own personal accounts or brands I’ve managed, I rely on four principles to guide my social media decision making: QualityConsistencyAccessVulnerability These four concepts are meant to be simple. […]

Use Video to Turn Your #SalesFails into Wins!

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“The hardest part of the sales process is getting to engagement,” says Trish Bertuzzi. All too often salespeople make the problem worse by bombarding their prospects with impersonal and irrelevant messages. So how do you avoid the pitfalls of #salesfails and create outreach that wins? Vidyard’s Shikha Bindra sat down with Terminus’ Morgan Gillespie and […]